Thursday, August 1, 2013

Best Tips Help Show Readers Your Best Stuff...!

Are you letting your killer posts languish in your archives, sandwiched between January and March? How many great posts have you published in months gone by that new visitors will never see?
Readers come to your blog for its content, so it’s important to show them straight away what you have to offer.
Your recent posts will hopefully go some way towards doing this, but to rely on them alone is to short-change the long-term effort you’ve put into building your blog. This post contains 9 blog hacks you can use to show new (and regular) visitors the best that your blog has to offer.
1. Introduce highlighted content. This could be a list of reader favorites, popular posts, most commented posts, and so on. Most bloggers handle this with a ‘Popular Posts’ widget. This is one of the most important elements of your sidebar, as it shows new visitors straight away why your site is worth exploring.
2. Take control of your highlighted content. Though most bloggers handle ‘Popular Posts’ with a plug-in there are plenty of benefits to doing it manually. You can choose which posts you want to highlight, and mix up new and old content. If you’ve got a guest-post at another blog, or if one of your posts makes it big on social media, you can tailor your ‘Popular Posts’ to suit the incoming audience.
3. Make your highlighted content unmissable. Your list of killer posts is probably more useful and interesting to new visitors than anything else in your sidebar. The perfect place for it is right under your feed button, towards the top of your sidebar. If you want to be more inventive with your placement you can, but keep it above the fold.
4. Use images to draw attention to your best posts. Images are eye-contact magnets. Rather than displaying your best posts as text links, why not create images for them? The strategy I use on my own blog is to make a medium-sized button from the image I included with the post, and add the headline as text over the image. It’s something a lot of readers seem to enjoy interacting with, and it adds some more visual interest to the blog.
5. Regularly change your highlighted content. Don’t forget about regular readers when highlighting content. If your list is static then visitors will engage with it once and forget about it, thinking they’ve seen everything it has to offer.
If you regularly change your highlighted posts you give new and old visitors a reason to engage with the content you’ve highlighted. One advantage to using images to highlight your content, as suggested above, is that it’s immediately clear when you’ve added or subtracted an item from the list.
6. Give readers somewhere to go when they’ve finished reading. Many bloggers use a ‘related posts’ plug-in, and while I do like this plug-in, I suspect that it suffers somewhat from being outside the content of the post. Firstly, feed readers miss it. Secondly, readers turn down their attention levels once they’ve finished an article. One way to best ensure readers explore your related content is to recommend it at the end of your article. For example:
Interested in this topic? You might enjoy another article I’ve written called …
Adding the suggestion to your article will catch readers while they’re still in ‘reading mode’ and devoting maximum attention to your words. However, I’d suggest using this only when you’ve written something else directly related to the topic. If your recommendation is spot-on, readers are likely to listen to other recommendations you make in future.
7. Weave targeted internal links into your posts as you write. This can be done badly, or it can be done well. A good guide is to make sure your links are highly relevant to the keywords you’re making a hyperlink. Linking a specific match (for example, linking the words ‘writing with clarity’ to an article you’ve written on the same topic) will be appreciated by your readers. Linking vague terms (like ‘blogging’, or ‘making money’), however, is not good usability because it’s simply too unclear where the link will lead.
8. Mix up posts linking out with posts linking in. A great way to draw readers deeper into your blog is to highlight great content in dedicated posts. You could highlight a selection of the best posts last month, or the most popular posts on a specific topic. You might highlight posts from this time last-year, as Lifehacker does, or list some undiscovered gems from the early days of your blog.
9. Give readers a birds-eye view of your blog. Your archives present the perfect opportunity to allow readers to view your blog from a top-down perspective, with everything it has to offer on one page. The SRG-Clean Archives plug-in presents all your post headlines under sub-headings for each month, and displays the comment count besides each. This allows readers to browse through your headlines and explore those they’re interested in.

How to Find Advertisers for Your Website...!

Direct advertising sales is arguably the best method to monetize a website. Finding advertisers for your site and actually closing the deals, however, is not as straight forward. Over the past 6 months I had more than 10 high profile companies sponsoring Daily Blog Tips, and through out this article I will share what I have learned along the way.
howtifindadvertisers.gif

The Pros

  • More money: The first advantage of selling your own ads is the fact that you will cut the middlemen out, increasing your revenue potential. Suppose you sell text link ads on your sidebar through a certain company, and the text links sell for $50 monthly. Since you are using the company network to sell the ads, they will eat 50% of the price, and you will end up earning only $25 monthly for each text link. If someone is willing to pay $50 for a text link on your site, though, it means that they are getting $50 of value out of it. Why, then, should you share that with someone else?
  • Independence: Sure, large advertising networks have access to a wider pool of advertisers, and they have more credibility to close the deals. But if you have all the requirements in place (see the section below) and spend some time looking at the right places, I am sure that you will be able to sell your own ads just as efficiently as the larger networks.
  • Flexibility: The third advantage of selling direct advertising is that you will have much more control over where and how the ads will be displayed (i.e., you can avoid intrusive advertising). Google Adsense is nice, but unless you blend it with the content – annoying some of the readers – you will get terribly low click-through rates.
  • Credibility: Finally, having sponsors and direct advertisers on your blog might help your credibility. Even small and poorly crafted blogs can stick some Adsense units here and there. Having established companies that are willing to partnership with your site, on other hand, can signal that your content has quality and that the site is somewhat professional.

The Cons

  • Time consuming: While selling your own ads has many advantages, it is no panacea. The first drawback of this monetization option is the time that it will consume. This time will be spent optimizing your website for the ads, finding potential advertisers, negotiating with them, and handling the administrative matters (e.g., making payments, tracking statistics, delivering reports and so on).
  • Many requirements: Selling direct adverting is not as easy as making money from Google Adsense. As you can see from the section below, you will need to have a popular blog, a professional looking design, special software and the like.
  • Unstable: Unless you close deals for very long periods, which is unlikely, you will find your self looking for new advertisers or optimizing your website to attract new ones every other month. The opposite is true for most advertising networks, where you just need to plug some code and they will do the rest of the work. (If your site or blog is just a hobby, therefore, direct advertising might not be the best option)

What You Need to Have in Place

  • A popular website: Before landing direct advertising deals you will need to have a good amount of traffic on your site. There is no “magical” number here, but a good rule of thumb would be 1000 daily unique visitors. If you are below that mark you should focus on building traffic instead of looking for advertisers. Other factors like Google Pagerank, RSS subscribers and Alexa rank might also help. (Notice that small websites might also be able to sell direct advertising, but usually the time spent on that will not justify the results)
  • A clear focus: You might have the most popular site on the Internet (well, not as extreme as that, but you get the point), but unless your site also has a very clear niche and a defined audience, advertisers will not find it very attractive. This means that you should avoid rambling about 100 different topics on the website. Advertisers want to deliver a message to specific people, and the more specific the better.
  • A professional looking design: If you are planning to monetize your website through sponsors, you probably should invest some money into a professional looking design. Advertisers will be associating their product or service with your website, and not too many of them would be willing to get mixed with an ugly, MySpace looking site.
  • Give visibility to the sponsors: This point is connected to the previous one. Not all templates and themes will be suitable for selling direct advertising. Preferably you want to have an idea of what kind of advertising you will sell (e.g., 468×60 banners, 125×125 banners, text links) and design your website according to those objectives. Advertisers want visibility, so reserve a good spot for them.
  • Adserver software: In order to serve your ads, rotate banners and track statistics you will need to install an Adserver. If you are looking for a simple solution you should try WP-Ads. This WordPress plugin will serve ads for specific ad zones that you create. The only drawback is that it does not count clicks (only impressions). If you need a more sophisticated solution check OpenAds. You will need to spend some time learning how to use it, but it offers virtually all the features you will ever need.
  • “Advertise Here” page: It is very important to have an “Advertise Here” page. On this page you want to give some details about the website, like audience, traffic and any other factor that might be of the interest of potential advertisers. Secondly, make sure that you have some link to that page on the navigation bar and if possible close to the zone where the ads will be displayed. You can see a perfect example of such layout onCopyblogger.com.
  • Standard letter to approach advertisers: While some advertisers will contact you after reading your “Advertise Here” page, the rest of them will need to be directly approached by you. In that case, it is a good idea to create a standard letter to contact the advertisers. There is no “one size fits all” solution here, but you can follow some general guidelines:
    1. Introduce yourself and quickly explain what the email is about
    2. Explain why you decided to contact them and what they have to gain
    3. Give details about your site (traffic, subscribers, topic, audience)
    4. Give details about the advertising options (location on the site, max number of advertisers, monthly price)
    That is it, after that information the advertisers should be able to decide if they are interested or not. If they reply, then you will fix the details. Bear in mind that all the info I mentioned should be contained in 2 or 3 paragraphs. If you send an essay to potential advertisers they will just skip it altogether.
  • Accepting payments: You might have everything in place, but if you are not able to cash payments – or more importantly, if advertisers are not able to pay easily – you will end up losing deals. PayPal is the best option here. Notice, however, that a personal account will not suffice. You will need at least a premier account to be able to accept credit cards.

Where to Find the Advertisers

Once you have your direct advertising program established, you will start to receive inquiries from people. On the beginning, however, you will need to hunt advertisers down. Do not get discouraged if get turned down initially, provided you have all the aforementioned requirements, sooner or later you will find someone willing to take a shot on your site.
  • People linking to your site or articles: If a company is willing to link to your articles or to add your website under its “Links” or “Resources” section, it is also probably willing to discuss about advertising on your site. Keep track of those incoming links.
  • People leaving comments/e-mails: The same principle applies to people leaving comments on your blog or sending you e-mails. If among them you see an employee or the owner of a company that could be interested on your website, bingo! Contact him or her and get the conversation going.
  • AdWords advertisers: Through out your search for advertisers you will notice that most of the established companies are not aware of the benefits of online advertising. If a certain company is already spending money on Google AdWords, however, it is very likely that it would also be open to other forms of online advertising. Think about some keywords that are related to your topic and Google them. Check the sponsored links that will appear and contact them. (You can also check the advertisers that appear on the Adsense units of related websites)
  • Other advertising networks: While Google AdWords is by far the largest advertising network on the Internet, there are many others that could be useful. Check the companies that are spending money on AdBrite, Text-Link-Ads, BlogAds, SponsoredReviews and so on.
  • Banner advertisers on similar sites: Check out popular websites on your niche and see what companies are advertising there. Provided you offer them an interesting deal (i.e., a reasonable price for your size), I am pretty sure they will be interested.
  • Create a “Potential Sponsors” bookmark folder: This technique produced outstanding results for me. I have a bookmark folder on my browser called “Potential Sponsors.” Every time I come across a company or website that could be interested in sponsoring my website, I bookmark it. Currently I have over 100 bookmarked sites on that folder, and I have not approached half of them yet.

How Much to Charge

  • You need to provide value: It is all about value. A potential sponsor or advertiser will want to see some returns for the money he will be spending on your site, and this can be seen as visibility (impressions) and leads (clicks and possible sales). Make sure, therefore, that your advertising deals will deliver.
  • The numbers: Remember that there are some pretty cheap advertising options out there (e.g., Google AdWords), and you will need to be competitive. Provided you reserved a good spot for the sponsors (sidebar or header, preferably) you could start charging a $0,5 CPM (cost per 1000 impressions). If your blog is generating 100,000 monthly page views, therefore, a banner spot on your sidebar should cost around $50. Start low and build your way upwards. Popular blogs (e.g., TechCrunch) have a higher CPM, sometimes as high as $10, but you will need a huge credibility to arrive there.
  • Cross-check: You can easily check if you are charging a suitable rate by using Adsense units on the places where you will sell direct advertising. Analyze how much you would gain with Adsense, and adjust your rates accordingly. Secondly, you can also check similar sites that are already selling direct ads.
  • Be flexible regarding the terms: Flexibility is key. First of all make advertising agreements on a month-to-month basis. People don’t like to commit to something they are not completely sure about. If someone proposes you a longer deal, offer a discount in exchange.
  • Offer test periods: Unless you have a very popular website, you will find potential advertisers reluctant to spend real money. If you are confident that the deal will create value for both parties, however, you can use that on your favor. Offer a free test period whenever needed. Some of the times the advertiser will turn you down after it, but other times they will confirm the deal. Either way you have nothing to lose.

Ways to Make Money with Your Website...!

There are several lists with “ways to make money with a website” on the Internet, but none of them seem to be complete. That is why I decided to create this one. If you know a method that is not listed below, just let us know and we’ll update it.
Notice that ways to make money with a website are different from ways to make more money from it. Methods to increase your traffic or click-through rate will help you make more money, but they do not represent a method of making money per se.
For example, one could suggest that blending AdSense ads with the content is a way to make money from a website. In reality it’s not; it’s just a way to make more money by improving your ad click-through rate. The real monetization method behind it is a PPC ad network.
The list is divided into direct and indirect methods, and examples and links are provided for each point. Enjoy!

Direct Methods

1. PPC Advertising Networks
Google AdSense is the most popular option under this category, but there are also others. Basically you need to sign up with the network and paste some code snippets on your website. The network will then serve contextual ads (either text or images) relevant to your website, and you will earn a certain amount of money for every click.
The profitability of PPC advertising depends on the general traffic levels of the website and, most importantly, on the click-through rate (CTR) and cost per click (CPC). The CTR depends on the design of the website. Ads placed abode the fold or blended with content, for instance, tend to get higher CTRs. The CPC, on the other hand, depends on the nice of the website. Mortgages, financial products and college education are examples of profitable niches (clicks worth a couple of dollars are not rare), while tech-related topics tend to receive a smaller CPC (sometimes as low as a couple of cents per click).
The source of the traffic can also affect the overall CTR rate. Organic traffic (the one that comes from search engines) tends to perform well because these visitors were already looking for something, and they tend to click on ads more often. Social media traffic, on the other hand, presents terribly low CTRs because these visitors are tech-savvy and they just ignore ads.
List of popular CPC advertising networks:
2. CPM Advertising Networks
CPM advertising networks behave pretty much as PPC networks, except that you get paid according to the number of impressions (i.e., page views) that the ads displayed on your site will generate. CPM stands for Cost per Mille, and it refers to the cost for 1,000 impressions.
A blog that generates 100,000 page views monthly displaying an advertising banner with a $1 CPM, therefore, will earn $100 monthly.
CPM rates vary with the network, the position of the ad and the format. The better the network, the higher the CPM rate (because they have access to more advertisers). The closer you put the ad to the top of the page, the higher the CPM. The bigger the format (in terms of pixels), the higher the CPM.
You can get as low as $0,10 and as high as $10 per 1,000 impressions (more in some special cases). CPM advertising tends to work well on websites with a high page views per visitor ratio (e.g., online forums, magazines and so on).
List of popular CPM advertising networks:
  • Casale Media
  • Burst Media
  • Value Click
  • Advertising.com
  • Tribal Fusion
  • Right Media
3. Direct Banner Advertising
Selling your own advertising space is one of the most lucrative monetization methods. First and foremost because it enables you to cut out the middleman commissions and to determine your own rates. The most popular banner formats on the web are the 728×90 leaderboard, the 120×600 skyscraper, the 300×250 rectangle and the 125×125 button.
The downside of direct banner advertising is that you need to have a big audience to get qualified advertisers, and you will need to spend time managing the sales process, the banners and the payments
4. Text Link Ads
After Google declared that sites selling text links without the nofollow tag would be penalized, this monetization method became less popular.
Many website owners are still using text links to monetize their sites, though, some using the nofollow tag and some not.
The advantage of this method is that it is not intrusive. One can sell text links directly through his website or use specialized networks like Text-Link-Ads and Text-Link-Brokers to automate the process.
Text link marketplaces and networks:
  • DigitalPoint Link Sales Forum
  • Text-Link-Ads
  • Text-Link-Brokers
  • TNX
  • LinkWorth
5. Affiliate Marketing
Affiliate marketing is a very popular practice on the Internet. Under this system you have a merchant that is willing to let other people (the affiliates) sell directly or indirectly its products and services, in exchange for a commission. Sometimes this type of advertising is also called CPA (cost per action) or CPL (cost per lead) based.
Affiliates can send potential customers to the merchant using several tools, from banners to text links and product reviews.
In order to find suitable affiliate programs you can turn to individual companies and publishers like Dreamhost and SEOBook, or join affiliate marketplaces and networks.
List of popular affiliate marketplaces and networks:
  • Commission Junction
  • ClickBank
  • Azoogle Ads
  • Link Share
6. Monetization Widgets
The latest trend on the web are widgets that let you monetize your website. Examples include Widgetbucks and SmartLinks. Some of these services operate under a PPC scheme, others behave like text link ads, others yet leverage affiliate links.
Their main differentiator, however, is the fact that they work as web widgets, making it easier for the user to plug and play the service on its website.
List of companies that provide monetization widgets:
  • WidgetBucks
  • ScratchBack
  • SmartLinks
7. Sponsored Reviews
PayPerPost pioneered this model, with much controversy on the beginning (related to the fact that they did not require disclosure on paid posts). Soon other companies followed, most notably Sponsored Reviews and ReviewMe, refining the process and expanding the paid blogging model.
Joining one of these sponsored reviews marketplaces will give you the opportunity to write sponsored posts on a wide range of topics. Not all bloggers are willing to get paid to write about a specific product or website (because it might compromise the editorial credibility), but the ones who do are making good money out of it.
If your blog has a big audience you could also offer sponsored reviews directly, cutting off the commissions of the middleman.
List of sponsored reviews and paid blogging networks:
  • PayPerPost
  • Sponsored Reviews
  • ReviewMe
  • BlogVertise
  • Smorty
8. RSS Feed Ads
With the quick adoption of the RSS technology by millions of Internet users, website owners are starting to find ways to monetize this new content distribution channel.
Feedburber already has its own publisher network, and you can sign-up to start displaying CPM based advertising on your feed footer. Bidvertiser recently introduced a RSS feed ad option as well, with a PPC scheme.
Finally, some blogs are also opting to sell banners or sponsored messages on their feed directly. John Chow and Marketing Pilgrim are two examples.

9. Sponsors for Single Columns or Events
If you website has specific columns or events (e.g., a weekly podcast, an interview series, a monthly survey, a special project) you could find companies to sponsor them individually.
This method increases the monetization options for website owner, while giving advertisers the possibility to target a more specific audience and with a reduced commitment.
Mashable illustrates the case well. They have several advertising options on the site, including the possibility to sponsor specific columns and articles, including the “Daily Poll” and the “Web 2.0 Invites.”
Problogger also runs group writing projects occasionally, and before proceeding he publicly announce the project asking for sponsors.
10.Premium Content
Some websites and blogs give away part of their content for free, and charge for access to the premium content and exclusive tools.
SEOMoz is a good example. They have a very popular blog that gives advice and information on wide range of SEO related topics. On top of that visitors can decide to become premium members. It costs $48 monthly and it grants them access to guides, tools and other exclusive material.
11. Private Forums
While the Internet is populated with free forums, there is also the possibility to create a private one where members need to pay a single or recurring fee to join.

SEO Blackhat charges $100 monthly from its members, and they have thousands of them. Obviously in order to charge such a price for a forum membership you need to provide real value for the members (e.g., secret techniques, tools, and so on).
Performancing also launched a private forum recently, focused on the networking aspect. It is called The Hive, and the monthly cost is $10.
These are just two examples. There are many possibilities to create a private and profitable forum, you just need to find an appealing angle that will make it worth for the members.
List of popular forum software:
  • vBulletin
  • Simple Machines Forum
  • phpBB
  • Vanilla
12. Job Boards
All the popular blogs are trying to leverage job boards to make some extra income. Guy Kawasaki, ReadWriteWeb, Problogger… you name it.
Needless to say that in order to create an active and profitable job board you need first to have a blog focused on a specific niche, and a decent amount traffic.
The advantage of this method is that it is passive. Once you have the structure in place, the job listings will come naturally, and you can charge anywhere from $10 up to $100 for each.
List of popular job board software:
  • JobThread
  • Web Scribe Job Board
  • SimplyHired Job-o-matic
  • Jobbex
13. Marketplaces
Sitepoint is the online marketplace by excellence. Some websites and blogs, however, are trying to replicate that model on a smaller scale.
Depending on your niche, a market place that allows your visitors to buy, sell and trade products could work well. Over the time you could start charging a small fee for new product listings.
The problem with this method is that there are no standard software on the web, so you would need to hire a coder to get a marketplace integrated into your website.
You can see an example of a marketplaces being used on EasyWordpress and on Mashable.
14. Paid Surveys and Polls
There are services that will pay you money to run a small survey or poll on your website. The most popular one is called Vizu Answers.
Basically you need to sign up with them, and select the kind of polls that you want to run your site. Most of these services operate under a CPM model.
15. Selling or Renting Internal Pages
Million Dollar Wiki made this concept popular, but it was being used on the web for a long time around (check Pagerank10.co.uk for instance).
These websites sell for a single fee or rent for a recurring fee internal pages on their domain. Usually they have either high Pagerak or high traffic, so that people purchasing a page will be able to benefit in some way.
Implementing this method on a small blog would be difficult, but the concept is interesting and could be explored further.
16. Highlighted Posts from Sponsors
Techmeme probably pioneered this idea, but somehow it has not spread to other websites. The tech news aggregator displays editorial posts on the left column, and on the sidebar they have a section titled “Techmeme Sponsor Posts.”
On that section posts from the blog of the advertisers get highlighted, sending qualified traffic their way. Considering that the monthly cost for one spot is $5000 and that they have around 6 sponsors at any given time, it must be working well.
17. Donations
Placing a “Donate” link or button on a website can be an efficient way to earn money, especially if your blog is on a niche where readers learn and gain value from your content.
Personal development and productivity blogs, for instance, tend to perform well with donation based systems (one good example being Steve Pavlina).
A small variation of this method appeared sometime ago with the Buy Me a Beer plugin. This WordPress plugin enables you to insert a customized message at the bottom of each article, asking the readers to chip in for a beer or coffee.
18. In-text Adverting
In-text adverting networks like Kontera and Vibrant Media will place sponsored links inside your text. These links come with a double underline to differentiate them from normal links, and once the user rolls the mouse over the link the advertising will pop. Should the user click on it the site owner will make some money.
Some people make good money with this method, but others refrain from using it due to its intrusiveness. It is also interesting to note that very few mainstream websites have experimented with in-text advertising.
19. Pop-ups and Pop-unders
Pop-ups are a common yet annoying form of advertising on the Internet. If you are just trying to make a much money as possible from your website, you could experiment with them.
If you are trying to grow the traffic and generate loyal visitors, however, you probably should stay away from them. Just consider the hundreds of pop-up blockers out there: there is a reason why they are so popular.
Ad networks that use pop-ups:
  • Tribal Fusion
  • PayPopup
  • PopupAd
  • Adversal
20. Audio Ads
Also called PPP (Pay Per Play), this advertising method was introduce by Net Audio Ads. the concept is pretty simple: play a small audio advertising (usually 5 seconds) every time a visitor enters into your website. The user should not be able to stop it, creating a 100% conversion rate based on unique visitors.
The company is still rolling tests, but some users are reporting to get from a $4 to a $6 CPM. Regardless of the pay rate, though, this is a very intrusive form of advertising, so think twice before using it.
21. Selling the Website
Selling your website could be your last resource, but it has the potential to generate a big sum of money in a short period of time.
Market places on online forums like DigitalPoint and Sitepoint are always active with website buyers and sellers. Keep in mind that they most used parameter to determine the value of a website is the monthly revenue that it generates, multiplied by a certain number (the multiplier can be anything from 5 to 30, depending on the expectations of the seller, on the quality of the site, on the niche and other factors).
Some people also make money trading and flipping websites. They either create them from scratch or buy existing ones, and after some revamping they sell them for a profit.

Indirect Methods

22. Selling an Ebook
Perhaps one of the oldest money making strategies on the web, using a website to promote a related ebook is a very efficient way to generate revenue.
You could either structure the website around the book itself, likeSEOBook.com, or launch the ebook based on the success of the website, like FreelanceSwitch did we the book How to be a Rockstar Freelancer.
Related links:
  • Writing an ebook for your blog
  • How to sell ebooks
  • Processing payments for your ebook
  • How to sell digital products online
  • List of ebook selling software
23. Selling a Hardcover Book
Many authors and journalists leverage their blogs or websites to sell copies of hardcover books. Examples include Guy Kawasaki, Seth Godin and Malcolm Gladwell.
While most of these people were already renowned authors before they created their website, one could also follow the other way around. Lorelle VanFossen did exactly that with her Blogging Tips book. First she built her authority on the subject via her blog, and afterwards she published the book.
List of self publishing and publishing services:
  • Lulu
  • Self Publishing
  • iUniverse
  • WordClay
24. Selling Templates or WordPress Themes
As more and more people decide to get an online presence, website templates and WordPress themes become hotter and hotter.
On this segment you have mainstream websites like TemplateMonster, as well as individual designers who decide to promote and sell their work independently.
Brian Gardner and Unique Blog Designs are two examples of websites that make money with the sales of premium and custom WordPress themes.
25. Offering Consulting and Related Services
Depending on your niche, you could make money by offering consulting and related services. If you are also the author of your blog, the articles and information that you will share will build your profile and possibly certify your expertise on that niche, making it easier to gain customers.
Chris Garrett used a similar strategy. First he created a highly influential blog on the blogging and new media niche, and afterwards he started offering consulting services to clients with related problems and needs.
26. Creating an Email List or Newsletter
Email lists and newsletters represent one of the most powerful marketing and money making tools on the Internet. They offer incredible conversion rates, and the possibility to call people to action in a very efficient way.
Creating a big list is a difficult task though, so if you have a popular website you could leverage it to increase the number of subscribers on your list.
Yaro Starak is a famous Internet marketer, and if you visit his blog you will notice that right on top he has a section encouraging visitors to subscribe to his email newsletter. Yaro generates five figures in revenues each month from his email newsletters, proving that this method works.
List of software to manage email newsletters:
  • AWeber
  • SendStudio NX
  • PHP Autoresponder
  • Constant Contact
27. Mentoring programs
People are willing to pay for someone or something that will teach them and give them knowledge (as opposed to mere information). Education is one of the biggest industries in the world, and the online landscape behaves in a similar way.
Creating a mentoring program related to the niche of your website could be very profitable if you manage to structure and promote it adequately. There is a wide range of media and tools that you can use to deliver the information, from text articles to audio and video lessons.
Brian Clark leveraged the success of Copyblogger to launch a mentoring program teaching people how to build membership and how to sell content online. The program is titled Teaching Sells, and it costs $97 monthly. Sounds expensive, but they have over 1,000 members.
28. Creating a conference around the website
If your website takes off and becomes an authority on its niche, you could create a conference around it. Depending on the size of your audience, the event could attract thousands of people, and you could make money directly from conference passes and sponsors.
Search Engine Land, for instance, created a series of conferences that visit several cities on the United States and on other countries as well. The conferences are called Search Marketing Expo, and the tickets and passes cost thousands of dollars.

Guidelines before and after Getting AdSense...!




This topic might be very useful for those who wanna place AdSense Ad in their websites or blogs. In this post I'm giving you some guidelines that maybe useful for you to get Adsense and to maintain it after getting this. 

If you carefully follow these guidelines, it will be easier for you to earn some cash from Adsense. Otherwise you may suffer just like me! Regular visitor of this site should know that I've already rejected 4 times from AdSense Program! And waiting to be rejected for the 5th time! 

Let's start our AdSense concern. AdSense provide a specific set of rules for publishers. You can find it here- AdSense Program Policy. But very few of them read this carefully and consequently they suffer and lose their account. 

So I will try my best to make the rules clear to you. Let's start. 


To Get AdSense (Before getting Ad): 

  • Your site must be easy to navigate. And it should be user friendly. 
  • It shouldn't contain any types of illegal, matured, adult or violent contents.
  • It shouldn't redirect users to unwanted websites.
  • It shouldn't contain any copyrighted material.
  • It shouldn't contain any types of hacking, cracking or gambling related contents.
  • It shouldn't contain any 
  • Don't place any third party Ads (Although AdSense allow this)
  • Your site should have sufficient visitors. But make sure that it doesn't get traffic only from a certain source. And never participate any paid-to-click program to increase your site traffic. 
  • And finally try to publish the unique contents that drives more traffic. 


After Getting AdSense- Be Careful 
  • The very first thing you need to do after getting AdSense is to be careful. Because your AdSense account maybe disabled at any time! 
  • Never click your own Ads. And not a single click to test. 
  • Never encourage others to click the Ads by any means.
  • Never try to make artificial clicks.
  • Place the Ads in a way so that it does't disturb the visitors.
  • The Ads should be distinguishable from your site's contents.
  • And finally follow all the rules that you did before getting AdSense.

If this post is useful for you then please let me know it by your valuable comment. 

Backup your Blogger Blog before Something Bad Happens To Your Blog...!

Anytime you might loose your blogger account. After hacking your blogger account along with your blog the hacker can do anything. He can either delete, export or use your blog in his own name! Maybe you have spent thousand hours to establish the site. And you lose everything. Isn't it very terrible? So why don't you back up your site before it's too late? 

Blogger has an option to back up the whole blog with comments! So, if you have the backup copy of your site, anytime you can open a new blog and restore your previous blog with comments. 


Even you can restore your backup copy of blogger blog in WordPress Site. WordPress is capable of restoring blogger sites from the .xml file.


Couple of months ago, I discussed about how to restore & backup blogger template. You can read that post to know about how to back up the template of your site. 


Backup your Blog: 
  1. Sign in to your blogger account.
  2. Go to Settings from Design or Dashboard.
  3. Hit on the Other options from Settings tab.
  4. Look at the Blog Tools: Import Blog - Export Blog - Delete Blog.
  5. Hit on the Export Blog.
  6. Now click Download Blog.
  7. Save the .xml file in your hard disk.

If you wanna restore your blog from a previously saved copy then follow the above steps again. Just in the Blog Tools- Choose Import Blog. Then choose and upload the .xml file that you've already in your hard disk. 

Take the help of image below. 

How to Download or Backup Blogger Blog

First you've to click on the Export Blog button. And then you will get another window. It contains the Download Blog button. Hit on the Download blog and immediately you will get a save option. Now just save it. 


How to Download Blogger Blog



Remember, there is no fixed download size like. It varies depending on your total number of posts and comments. In my site there is currently more than 250 posts with 1100 comments. My blog size is currently 4 MB.
Note: This .xml file will back up your site fully, I mean blog posts, comments and related images. Pictures will be saved as links with the xml file. Without restoring it, you can't view those images. But your site's template will not be saved with this .xml file. You have to back it up in another way. 


Backup/ Restore Blogger Template: 

If you're using a premium blogger template or if you've modified your template in your own way, then you should also back up the template. I also discussed about how to back up blogger template earlier. You can read that post or just have a look at the below steps:
  1. Go to the Template option from the Settings.
  2. Hit on Backup/ Restore button from the top right corner.
  3. Hit on Download Full Template button to download the template.
  4. Or Choose File to select and upload your desired template. 
 

How to Create Menu or Tabs in Blogger Blog?







let's start our today's concern. This post is specially helpful for blogger users who are trying to set Tabs in their blogs. And many of you may not know that there are two ways for creating tabs. I'm gonna discuss about both the methods one by one. 

Tips for Blogger


Method 1: 
This system is powered by blogger itself. This system allows you to create stand alone pages in your blog. Stand alone means you can only post a single topic in this page. For example, Contact Us or Report Us etc. This system may be less popular but still useful for creating a single but important post. 

To add Tabs in this system follow the instructions below: 
  1. Sign in to your blogger dashboard. 
  2. Now click on the Pages button from the left panel.
  3. If you didn't create any pages earlier then you will see only Home button.
  4. Look at the option Show pages as- Choose Top Tabs.
  5. Click on the New Page button to create a new page and choose Blank Page.
  6. You can arrange the position of the pages by dragging them



Remember, when you click on Blank Page from the New Page option immediately it will take to a new page. You should give a name of the page here. You can also write the contents of that page from here or you can just save it and write the contents later. 


Note: You can also add a web link in the tabs if you choose Web Address instead of Blank Page from the New Page option. 


Method 2: 
This system is somewhat complicated if you're new in blogging. But if you can do it then your blog will be just like a website! In this system your visitor will be able to find multiple posts under each tabs! You can do it just by placing the labels of your posts at the top. Follow the instructions below: 
  1. Sign in to your blogger account.
  2. Now go to the Layout option from the left panel.
  3. Click Add a Gadget from the top. (Or you must drag and place it just below the Header) 
  4. Choose Labels Gadget.
  5. Now click on Selected Labels from the show option and hit the edit button.
  6. Choose the labels from the box below. Never choose more than 8 or 9. Make sure that they can appear within a single line. Otherwise it may create a 2-line tab. That looks very odd. 
  7. After selecting the labels hit on Done button and save the gadgets. Now view your blog.
You must remember:
  • Your posts should be labeled properly to appear in the proper tabs.
  • Labels gadget must be place under the header of the blog.